Edited by Margie Kelley

Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years
By Daphne Adler (MBA 2004)
Independently Published
Why are teenagers constantly tempted to behave recklessly, and what can parents do about it? Why is telling your son or daughter to “just say no” a hopelessly ineffective strategy? How do imaginary peers influence your adolescent’s decisions? Why does the focus on reforming bullies and supporting victims miss the point entirely? What are the real perils facing children online, and how should parents respond? Why are teens constantly taking selfies? And how can you keep your child safe behind the wheel? Debunking Teenagers provides research-based answers to these and many other questions about every aspect of the teen years, from instilling good study habits to preventing suicide and assault. In addition, this guide arms you with the top actions you can take as a parent to ensure your adolescent thrives throughout the perilous, exhilarating, and memorable teen years.

Accounting for Colonialism: Measuring Unjust Enrichment and Damages in Africa
By Richard F. America (MBA 1963), Editor
Palgrave Macmillan
This book qualitatively and quantitatively examines the exploitation of Africa through six centuries of colonialism and imperialism. The chapters introduce new ways to measure some of the coerced income and wealth transfers to Europe and North America through systematic underpayments and overcharges. This wealth was wrongfully accumulated using many forms of the abuse of dominance. Accounting for Colonialism provides estimates that will be helpful to understanding the growing debate on reparations; it also contributes to rethinking international development assistance policy. It helps establish a basis for improved estimates of the gains from past and current practices that worked against African economic, social, and political institutions and systems. This edited volume showcases a variety of scholars with diverse perspectives and establishes the extent of wrongful benefits and damages from 600 years of international harm to the African continent.

Read, Write, Own: Building the Next Era of the Internet
By Chris Dixon (MBA 2003)
Random House
The internet of today is a far cry from its early promise of a decentralized, democratic network of innovation, connection, and freedom. In the past decade, it has fallen almost entirely under the control of a very small group of companies like Apple, Google, and Facebook. In Read Write Own, tech visionary Chris Dixon argues that the dream of an open network for fostering creativity and entrepreneurship doesn’t have to die and can, in fact, be saved with blockchain networks. He separates this movement, which aims to provide a solid foundation for everything from social networks to artificial intelligence to virtual worlds, from cryptocurrency speculation—a distinction he calls “the computer vs. the casino.” With lucid and compelling prose—drawing from a 25-year career in the software industry—Dixon shows how the internet has undergone three distinct eras, bringing us to the critical moment we’re in today. The first was the “read” era, in which early networks democratized information. In the “read-write” era, corporate networks democratized publishing. We are now in the midst of the “read-write-own” era, sometimes called web3, in which blockchain networks are granting power and economic benefits to communities of users, not just corporations. Read Write Own is a must-read for anyone—internet users, business leaders, creators, entrepreneurs—who wants to understand where we’ve been and where we’re going. It provides a vision for a better internet and a playbook to navigate and build the future.

My American Dream: A Journey from Fascism to Freedom
By Barbara Sommer Feigin (HRPBA 1960)
Five Star Press
On August 4, 1940, the Seattle Times featured a photo of a toddler sitting on a dock, surrounded by suitcases and looking dazed. After a harrowing journey with her parents, she’d just stepped off a boat and into her new life in America. Barbara Sommer Feigin was that little girl. Over 70 years later, Feigin made a stunning discovery: her Jewish father had kept a detailed journal that chronicled their family’s escape from Nazi Germany. Her parents had never spoken of it, and she remembered nothing of their terrifying, death-defying passage three-quarters of the way around the world. Featuring three intertwining narratives, My American Dream is a memoir of resilience, grit, and grace. Feigin tells of her life as a young German-speaking refugee living in a small Washington town and yearning to become an “authentic” American. She details how she became a trailblazing executive in the advertising business in New York City. A devoted wife and mom of three sons, she spent 25 years as a caregiver for her husband, who suffered two serious strokes, and remained fiercely committed to building strong family bonds during turbulent times. Despite overwhelming odds, her parents’ grueling journey to America has fueled Feigin’s lifelong resolve to dream big, work hard, and never quit.

Rediscovering Turtle Island: A First Peoples’ Account of the Sacred Geography of America
By Taylor Keen (MBA 1997)
Bear & Company
While Western accounts of North American history traditionally start with European colonization, Indigenous histories of North America—or Turtle Island—stretch back millennia. Drawing on comparative analysis, firsthand Indigenous accounts, extensive historical writings, and his own experience, Omaha Tribal member, Cherokee citizen, and teacher Taylor Keen presents a comprehensive re-imagining of the ancient and more recent history of this continent’s oldest cultures. Keen reveals shared oral traditions across much of North America, including among the Algonquin, Athabascan, Sioux, Omaha, Ponca, Osage, Quapaw, and Kaw tribes. He explores the history of Cahokia, the Mississippian Mound Builder Empire of 1050–1300 CE. And he examines ancient earthen works and ceremonial sites of Turtle Island, revealing the Indigenous cosmology, sacred mathematics, and archeoastronomy encoded in these places that artfully blend the movements of the sun, moon, and stars into the physical landscape.
Challenging the mainstream historical consensus, Keen presents an Indigenous revisionist history regarding Thomas Jefferson, expansionist doctrine, and Manifest Destiny. He reveals how, despite being displaced as the United States colonized westward, the Native peoples maintained their vision of an intrinsically shared humanity and the environmental responsibility found at the core of Indigenous mythology. Building off a deep personal connection to the history and mythology of the First Peoples of the Americas, Taylor Keen gives renewed voice to the cultures of Turtle Island, revealing an alternative vision of the significance of our past and future presence here.

Career Forward: Strategies from Women Who’ve Made It
By Grace Puma and Christiana Smith Shi (MBA 1986)
Scribner
Drawing on decades of experience reaching the top of Fortune 500 companies, former PepsiCo COO Grace Puma and former Nike President of Consumer Direct Christiana Smith Shi show women how to maximize their career journeys, get paid what they’re worth, navigate the shifts that occur in any company, build a leadership identity, and have a full life in and out of work. The authors challenge negative stereotypes about female ambition, and urge women to be bold, follow their dreams, and seize the chance to lead “big” lives. The secret is to focus on career first, job second. Instead of chasing a better job title or a salary bump, the goal should be a long-range career path that leads to success. “Career forward” means keeping a focus on the future and recognizing that being good at your job is often not enough—that you should take every opportunity to boost your connections, take on “difficult” assignments, and work actively to broaden your skills. Packed with personal anecdotes and wisdom from women who’ve been there, and featuring quizzes and checklists for self-evaluation, Career Forward provides a wealth of valuable lessons, including the value of thinking of yourself as a “growth stock” and, instead of chasing the elusive work-life balance, living a well-rounded 360-degree life that fully embraces both.

The 10-Second Customer Journey: The CXO’s Playbook for Growing and Retaining Customers in a Digital World
By Todd Unger (MBA 1990)
Practical Inspiration Publishing
The customer changed—and marketers, advertisers and business owners are still playing catch-up in a world where buying decisions are made not in months or days, but in seconds. The enemy in today’s customer environment is friction. Those who can minimize friction, guiding potential buyers rapidly through the ‘tornado funnel’ buying process, will win. But taming friction is no small feat. It takes the seamless integration of marketing, product, commerce and service into a cohesive, friction-free customer experience. That’s something today’s siloed companies are still not set up to do, resulting in a bevy of new C-Suite leaders, including the Chief Experience Officer (CXO). The 10-Second Customer Journey provides the playbook for growing and retaining customers in a landscape transformed by digital. Todd Unger, CXO of the American Medical Association, provides a step-by-step guide based on three decades of consumer marketing, advertising, digital product and digital marketing and commerce experience. He’ll teach you how to become your own Chief Friction-Reduction Officer and reignite customer growth and engagement.

The Power of Instinct: The New Rules of Persuasion in Business and Life
By Leslie Zane (MBA 1986)
PublicAffairs
Award-winning Fortune 500 brand consultant and behavioral expert Leslie Zane shatters conventional marketing wisdom, showing readers how to tap into the hidden brain where instinct prevails, creating a powerful network of connections that drive people to buy your product, company, or vision. People don’t make decisions with their conscious mind, but on instinct. In The Power of Instinct, Zane shows that to grow a brand, business, or even a social movement, traditional persuasion tactics fall short. Instead, you must connect to the instinctive mind. To do this, you need to understand the science of consumer choice and employ techniques that work with a person’s brain, not against it. Zane uncovers the hidden network of connections that dictates the snap decisions we make and cracks the code on how to influence it. With a revolutionary set of rules for expanding the network, she shows us how to make any brand, business, political candidate, or idea the dominant instinctive choice.

The Treasure You Seek: A Guide to Developing and Leveraging Your Leadership Capital
By Archie L. Jones, Jr., Senior Lecturer, Harvard Business School
Forbes Books
Leadership is not about title or status, but about influence and impact. Leadership capital consists of the resources you have that can empower you to work with others to achieve your goal. In The Treasure You Seek, Jones shares his lessons in leadership―focused on the notion of leadership capital and the 5 C’s: capability, culture, communication, connection, and confidence. Each of these is a tool for readers to develop and deploy leadership capital in order to achieve whatever success means to them―their treasure. Jones lays out his own experience and walks the reader though the building blocks of developing and then leveraging each of the five C’s. This book is for the aspiring entrepreneur with a dreams to start a business and build an empire, start a nonprofit to change the world, or simply to be upwardly mobile and change one’s own life.

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