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Faculty Research Online
HBS Cases: KFC’s Explosive Growth in China
In China, Yum! Brands is opening a KFC store every day. But this is not the KFC known in America. A recent case study written by Professor David Bell and Agribusiness Program director Mary Shelman (MBA ’87) reveals how the chicken giant adapted its famous fast-food formula for the local market.
Teaching a ‘Lean Start-Up’ Strategy
Most start-ups fail because they waste too much time and money building the wrong product before realizing too late what the right product should have been, says Professor Tom Eisenmann. In his new MBA course, Launching Technology Ventures, Eisenmann introduces students to the idea of the lean start-up, a methodology that has proven successful for many young high-tech companies.
Are You a Level-Six Leader?
Asking the question, Whom do you serve? is a powerful basis for a useful typology of leadership. Visiting Professor Modesto Maidique offers a six-level purpose-driven model of leadership ranging from sociopath to transcendent.
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