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01 Dec 2008
The Next Chapter
Topics: Strategy-Corporate StrategyInformation-BooksInformation-Journals and MagazinesTechnology-Web SitesFormer Random House chairman and CEO Peter Olson (MBA ’76) has donned a new hat and will begin teaching corporate strategy at HBS next month. Olson is no stranger to Harvard, having attended Harvard College and Harvard Law School as well as HBS. “I love Cambridge, and I love Harvard Square,” he told Publishers Weekly (September 15, 2008).
And speaking of corporate strategy, especially in the book publishing business, there’s one company that really stands out in Olson’s mind. He predicted that Amazon will be the industry’s dominant player because it not only markets and sells directly to customers, it also possesses enormous amounts of information about their buying and reading habits. “There’s never been anything like it,” he said.
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