Stories
Stories
The Atlantic Finds a New Home
(Marvin Joseph/The Washington Post)
On Friday, David Bradley (MBA 1977) announced that he would be selling the Atlantic magazine to Laurene Powell Jobs, president of the Emerson Collective and widow of Apple co-founder Steve Jobs. In a staff memo published in the Washington Post the 64-year-old Bradley wrote, “Against the odds, the Atlantic is prospering. While I will stay at the helm some years, the most consequential decision of my career now is behind me: Who next will take stewardship of this 160-year-old national treasure? To me, that answer, in the form of Laurene, feels incomparably right.” The Emerson Collective engages in cross-sector partnerships that focus on education, immigration reform, the environment, and social justice initiatives.
Bradley has told the story of transforming a magazine (purchased from Mort Zuckerman in 1999) into a multimedia organization that encompasses websites (such as Quartz, which he will keep) and an events business, among other concerns. The process took years, and was not without its rough spots, although today the company reportedly generates profits well above $10 million annually. Digital readership has grown from two million in early 2009 to a monthly average of 33 million unique visitors for the first half of 2017.
Post a Comment
Related Stories
-
- 22 Feb 2022
- HBS Alumni Bulletin
Breaking News
Re: Elizabeth Hansen (PHDOB 2019); Jonas Heese (Marvin Bower Associate Professor); By: Jen McFarland Flint; illustration by Dana Smith -
- 15 Aug 2021
- New York Times
You’ve Never Heard of the Biggest Digital Media Company in America
Re: Ricardo Elias (MBA 1994) -
- 01 Dec 2020
- HBS Alumni Bulletin
New News
Re: Michael Aft (MBA 2019); Snigdha Sur (MBA 2017); Bharat N. Anand (Henry R. Byers Professor of Business Administration) -
- 15 Nov 2020
- Harvard Business School Podcast
Podcasts Engage New Audiences with HBS
Re: Joseph B. Fuller (Professor of Management Practice); William R. Kerr (Dimitri V. D'Arbeloff - MBA Class of 1955 Professor of Business Administration Unit Head, Entrepreneurial Management); Mihir A. Desai (Mizuho Financial Group Professor of Finance); Youngme Moon (Donald K. David Professor of Business Administration); Michael W. Toffel (Senator John Heinz Professor of Environmental Management); Felix Oberholzer-Gee (Andreas Andresen Professor of Business Administration)
Stories Featuring David Bradley
-
- 09 Oct 2017
- Making A Difference
Saving an American Publishing Icon
Re: David Bradley (MBA 1977) -
- 01 Jun 2017
- HBS Alumni News
Six Receive 2017 HBS Alumni Achievement Award
Re: David Bradley (MBA 1977); Jack Brennan (MBA 1980); Angie Hicks (MBA 2000); Ilene Lang (MBA 1973); Bayo Ogunlesi (MBA 1979) -
- 24 May 2017
- HBS Alumni News
David G. Bradley, MBA 1977
Re: David Bradley (MBA 1977); By: Susan Young
