Stories
Stories
Alumni Books
The People Factor: Strengthening America by Investing in Public Service
by Linda J. Bilmes (MBA ’84) and W. Scott Gould
(Brookings Institution Press)
The authors argue that the federal government can achieve the same gains as the best private-sector and military organizations by managing its people better. To this end, they offer a set of management tools drawn from best practices in successful companies, the military, and government agencies. After showing why the federal personnel system needs reform, the book presents specific steps for implementing the reforms.
The Silver Lining: An Innovation Playbook for Uncertain Times
by Scott D. Anthony (MBA ’01)
(Harvard Business Press)
In today’s economy, executives must slash costs while planting seeds for tomorrow’s growth. Anthony explains how: by pruning your business portfolio to free resources for more promising initiatives; adopting a market-segmentation scheme for reconfiguring your offerings to reduce costs while delivering new value to customers; lessening innovation risks with strategic experiments and alliances with customers; and appealing to increasingly value-conscious customers to fend off low-cost attackers.
The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property
by Mark Blaxill (MBA ’84) and Ralph Eckardt
(Portfolio)
With the right intellectual property (IP) and the right strategies, companies can command premium prices, increase market share, lower costs, and even generate income directly. Focusing on the practical issues of IP, and including case studies and discussions of a dozen companies in a wide range of industries, the authors lay out a new way to see, analyze, and build business around these invisible IP assets.
Think Again: Why Good Leaders Make Bad Decisions and How to Keep It from Happening to You
by Sydney Finkelstein, Jo Whitehead (MBA ’85), and Andrew Campbell (MBA ’78)
(Harvard Business Press)
Why do experienced leaders keep believing they have made the right choice, even when facing disastrous results? How can leaders ensure they are making the right decisions without the benefit of hindsight? The authors offer a model for making better decisions, describing key red flags to watch for and detailing needed decision-making safeguards. They analyze past bad decisions in business, politics, and history to show how leaders can avoid the same sorts of mistakes.
Managing Health Care Business Strategy
by George B. Moseley III (MBA ’65)
(Jones & Bartlett)
This textbook examines strategic planning and management in the special environment of health-care organizations. It describes the basic steps of creating and managing a strategic plan and the role of key business functions (finance, marketing, human resources, IT, and law), specific strategic options (M&A, reorganization, and joint ventures), and popular tools for analyzing strategic situations (Balanced Scorecard and Six Sigma).
India’s Global Powerhouses: How They Are Taking On the World
by Nirmalya Kumar, with Pradipta K. Mohapatra (AMP 113, 1993) and Suj Krishnaswamy
(Harvard Business Press)
When Tata Motors bought the Jaguar and Land Rover brands from Ford — complementing the Nano, its innovative $2,500 car — a new chapter in India’s economic story began. In the future, such Indian multinationals as Bharat Forge, Hindalco, Mahindra, and Suzlon will increasingly be making acquisitions and building their brands in Western markets. This book profiles India’s pioneering multinationals, describing their transformation from leading domestic players to evolving global giants and their unique approaches to globalization.
Why He Didn’t Call You Back: 1,000 Guys Reveal What They Really Thought about You after Your Date
by Rachel Greenwald (MBA ’93)
(Crown)
Greenwald conducted in-depth “exit interviews” with 1,000 single men, asking why they hadn’t called a woman back after a date or e-mailed her after an online flirtation, and extracted honest, raw answers. It turned out men leave women hanging for clear, consistent reasons. Citing anecdotes and case studies, this book examines the most frequent date-breakers and offers practical advice on how to avoid them.
Taking the Sea: Perilous Waters, Sunken Ships, and the True Story of the Legendary Wrecker Captains
by Dennis M. Powers (MBA ’69)
(Amacom)
Powers tells the story of a group of 19th- and 20th-century men known as “wreckers,” who earned their living by rescuing and raising sunken ships. Considered as both heroes, for helping to rescue passengers and ships, and as pirates, for exploiting these shipwrecks for their treasure, the wrecker captains operated from the early 19th century to the early 20th century. Their exploits took them from the Atlantic to the Pacific oceans and to the Bering Sea.
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