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Stories
The Life of Ted
TURNER AND BURKE: Capturing the boss in print.
Courtesy Bill Burke
Immediately after graduating from HBS, Bill Burke (MBA ’92) went south, where he helped start Turner Classic Movies and later became president of TBS, the Atlanta superstation. “In 2004, Burke wrote a twenty-page article, ‘Leadership Lessons I Learned from Ted Turner,’ and decided to show it to his subject before sending it to a business magazine,” wrote Maine’s Portland Press Herald (December 7, 2008). The boss liked it so much he asked Burke to cowrite his autobiography. Call Me Ted hit the bookstores in November, and USA Today liked it so much the paper named it one of the best business books of 2008.
“Ted has really lived ten lifetimes,” Burke said. “He just turned 70, and I can say he hasn’t slowed down at all. I would fly to his plantations to do research with him, and I could only do three days at a time. He is going full speed absolutely all the time.”
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