01 Mar 2015

Alumni and Faculty Books for March 2015

Re: Margaret Thornton (MBA 1986); Jeffrey Deitch (MBA 1978); Alex Dreyfoos (MBA 1958); Charley Ellis (MBA 1963); Polycarp Emenike (OPM 38); Tom Faught (MBA 1953); Terry Graves (MBA 1966); Don Hastings (MBA 1953); Sanjay Khosla (AMP 155); Tanja Maier (MBA 2006); Jan Moran (MBA 1989); Barb Nick (AMP 165); Don Nielsen (MBA 1963); Judith Stickler (MBA 1979); Charlie Rentschler (MBA 1964); Al Scheid (MBA 1959); Steve Shallenberger (OPM 6); Marty Shapiro (MBA 1966); Tony Teo Soon Chye (MBA 1969); Dan Greenberg (MBA 2012); Srikant Datar; Rebecca Henderson; Ranjay Gulati; Michael Tushman; Rosabeth Kanter; Rajiv Lal; Jose Alvarez; David Yoffie


Alumni Books

Live the Art
by Jeffrey Deitch (MBA 1978)

A chronicle of Deitch’s career as an art dealer and producer of memorable installations and art happenings that transcended the idea of a mere “exhibition,” this book explores in detail the shows and performances Deitch mounted in a one-story former garage on Grand Street in Soho that would be the main home of Deitch Projects for fifteen years.


A Photographic Odyssey: Around the World with Alexander W. Dreyfoos
by Alexander W. Dreyfoos (MBA 1958)
(Cultural Council of Palm Beach County)

These images, selected from over 100,000 in Dreyfoos’s collection, encompass the years from 1950 to 2013 and reflect 60 countries. Those in the early decades have a historical aura, and many others may soon join that group as cultures evolve and the environment eliminates or recovers species. A subsidiary subject is the great change in the medium of photography since the author first took up a camera.


Falling Short: The Coming Retirement Crisis and What to Do about It
by Charles Ellis (MBA 1963), Alicia H. Munell, and Andrew D. Eschtruth
(Oxford University Press)

A concise guide for anyone concerned about their own and the nation’s retirement security. Many of today’s US workers will lack the resources to retire at traditional ages and maintain their standard of living in retirement. Solving the problem is a major challenge in today's environment in which risk and responsibility have shifted from government and employers to individuals.


Entrepreneurial Spirits: Through the Seventeen Success Principles of Napoleon Hill
by Poly Emenike (OPM 38, 2009)
(The Napoleon Hill Foundation)

A testimonial to the efficacy of the principles of Napoleon Hill (1883-1970), an American who was one of the earliest writers about personal success.


So You Want to Be a CEO: The Path from Middle Management to the Top Job
by Thomas F. Faught Jr. (MBA 1953)
(Fortis Publishing)

Based on over 40 years of global management experience, including more than a decade as a CEO, Faugh proposes a senior management career path to the top and discusses how CEOs can meet their challenges once that top position is achieved. The book covers the importance of family, effective time management, discipline in all its meanings, and the relationships between the CEO, the board of directors, shareholders, employees, the market, and the increasing influence of government.


A Special Breed
by Terry C. Graves (MBA 1966) and David Yawn
(David Yawn Communications)

Looking back on his investment-banking career, which touched some of the biggest names in the industry, Graves gives an insider’s take on what makes that special breed, entrepreneurs, successful. He argues that it is not the business plan but the personality behind it that counts.


Behind the Mask: Embrace Risk and Dare to Be Better
by Don Hastings (MBA 1953) and Leslie Anne Hastings

In this memoir, Hastings relates how, as CEO, he turned around an old-line manufacturing company, Lincoln Electric Company, from the brink of financial ruin to record sales and profits. The book is full of out-of-the-box ideas, shrewd business wisdom, and unorthodox techniques. As Hastings stated, “I didn’t write this book to teach but to inspire.”


Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth
by Sanjay Khosla (AMP 155, 1998) and Mohanbir Sawhney

In the authors’ experience, too many companies expand too fast, taking on more products, markets, people, and acquisitions, and every quarter becomes a mad dash to find yet another short-term revenue boost. They offer a better way, a market-proven, step-by-step program to achieve sustained growth with rising profits and lower costs. The authors suggest that given the right incentives, managers using this program can produce astonishing results in amazingly short time frames.


Motherhood, Russian-Style
by Tanja Maier (MBA 2006)
(CreateSpace Independent Publishing Platform)

Maier discusses how modern Russian mothers are raising their children today. She interviewed hundreds of mothers and found some common elements, placing modern Russian mothers somewhere between Asian tiger mums and the more laid-back parenting popular in the United States and Europe. She also offers a few clever tips, such as how Russian babies are potty trained well before the age of two, and how Russian mothers easily get their young children to eat healthy, home-made food.


Scent of Triumph: A Novel of Perfume and Passion
by Jan Moran (MBA 1989)
(St. Martin's Griffin)

The story of a French woman perfumer who escapes from Europe at the beginning of World War II and seeks (and finds) success in Los Angeles as a perfumer and fashion designer to the Hollywood elite.


Lenses of Leadership: A Call to Action
edited by Barbara Nick (AMP 165, 2003)
(Catto Creations LLC)

Nick curated this collection of essays by a wide array of authors, who share a passion for quality leadership in every walk of life and provide candid insights, helpful tips, memorable quotes, and inspiring anecdotes about how to lead effectively and inspire others.


Every School: One Citizen’s Guide to Transforming Education
by Don Nielsen (MBA 1963)
(Discovery Institute)

How would an entrepreneur reform education? Nielsen draws on his business career and two decades as a school activist to offer innovative solutions to the educational challenges facing our country. Lasting change, Nielsen argues, will not come mainly through local school boards but rather through state legislative action that empowers school administrators to make choices in their students’ interests.


Full Circle: A Witness to Healing through Science and Faith and Just Plain Living
by Judith C. Radasch (MBA 1979)
(Archway Publishing)

In this story of spiritual healing and the restoration of physical and mental health, Radasch shares the details of her life—the good, the bad, and the ugly. She tells how she healed miraculously from the trauma of childhood rape and provides tantalizing glimpses of HBS, the 1980s Wall Street market rally, temporary insanity, and true love.


The Cathedral Builder: A Biography of J. Irwin Miller
by Charles E. Miller Rentschler (MBA 1964)

Rentschler has based this first-ever biography of J. Irwin Miller, the longtime head of Cummins Engine Co., on his personal acquaintance with Miller, interviews with more than 80 people who knew Miller, and extensive research in the Irwin-Sweeney-Miller Collection of his papers in the Indiana Historical Society.


Breaking out of Beerport: A Memoir
by Al Scheid (MBA 1959)
(Breaking out of Beerport)

Scheid relates the story of his escape from Bridgeport, Ohio, a dirt-poor, coal-mining, steel-mill town that more than earned its nickname Beerport. Very few people ever left the town, for sons followed fathers into dead-end jobs. But Scheid had one saving grace that enabled his escape: he loved to read and devoured books of all kinds, especially classic adventure novels. Besides book learning, he got a thorough education in street smarts that guided him in his later life.


Becoming Your Best: The 12 Principles of Highly Successful Leaders
by Steve Shallenberger (OPM 6, 1982)

Running a business in today’s business landscape gets more difficult every year. Given the level of competition and market ups and downs, it seems one has to either sacrifice one’s personal life for the job or lose everything. But Shallenberger says it doesn’t have to be this way. One can succeed in business and live a happy life at the same time by following his 12 principles for developing a culture of excellence. They include being true to character, leading with a vision, prioritizing one’s time, innovating through imagination, being accountable, living in peace and balance, and being an effective communicator.


Martin Shapiro’s 2039
by Martin Shapiro (MBA 1966)
(CreateSpace Independent Publishing Platform)

A dystopian novel depicting a world in which no nuclear explosions or pandemics have occurred, but, in the United States at least, constitutional freedoms have been eroded, healthcare is rationed, the retirement age is 75, and exit permits are required to leave the country.


Univer-Cities: Strategic View of the Future from Berkeley and Cambridge to Singapore and Rising Asia. Vol. II.
edited by Tony Teo (MBA 1969)
(World Scientific Publishing Co.)

This follows the well-received first volume, Univer-Cities: Strategic Implications for Asia. Readings from Cambridge and Berkeley to Singapore, edited by Teo and published in 2013. Volume II presents papers read at the inaugural Univer-Cities Conference 2013 held under the auspices of Nanyang Technological University and the Lee Foundation in Singapore.


Charleston, A Novel
by Margaret Bradham Thornton (MBA 1986)


Faculty Books

Managerial Accounting: Making Decisions and Motivating Performance
by Srikant M. Datar and Madhav V. Rajan
(Prentice Hall)

This textbook enables future managers and business owners to attain the core skills they need to become integral members of their company’s decision-making teams. It emphasizes decision making and the implications of decisions. While many texts teach the theories and frameworks of management education, this book goes further by covering the capabilities and techniques necessary for effective management practice. A business case in each chapter illustrates key concepts and helps students place the material in the context of real-world practice.


Leading Sustainable Change: An Organizational Perspective
edited by Rebecca Henderson, Ranjay Gulati, and Michael Tushman
(Oxford University Press)

The business case for acting sustainably is becoming increasingly compelling. Reducing our global footprint to sustainable levels is the defining issue of our times, one that can be addressed only with the private sector’s participation. But persuading well-established organizations to act in new ways is never easy. This book pulls together leading-edge insights from some of the world's best researchers about how organizational change in general—and sustainable change in particular—can be most effectively managed.


Move: Putting America's Infrastructure Back in the Lead
by Rosabeth Moss Kanter
(W.W. Norton & Co.)

Americans live with congested roads, clogged railways, and delays on repairs, project approvals, and funding due to gridlocked leadership. Professor Kanter writes of individuals across the country who are tackling these challenges. We see mayors partnering with corporations and entrepreneurs to unveil parking apps, bike-sharing programs, and Wi-Fi networks in greener, more vibrant, more connected cities. And we learn about much-needed efforts to reduce our dependence on the gasoline tax in our new electric car age. She presents a new vision for American mobility, where local leaders shape initiatives without waiting for Congress to act, and ambitious companies partner with governments to tackle projects that serve the public good, create jobs, and improve quality of life.


Retail Revolution: Will Your Brick-and-Mortar Store Survive?
by Rajiv Lal, Jose B. Alvarez, and Dan Greenberg (MBA 2012)
(Rajiv Lal)

Professor Lal and his coauthors go beyond the common belief of retail as a monolithic industry and provide a framework that any brick-and-mortar retailer can use to respond to the eCommerce threat. Through six examples, this book demonstrates how this framework works in practice.


Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
by David B. Yoffie and Michael A. Cusumano

In less than a decade, Bill Gates, Steve Jobs, and Andy Grove founded three companies that would define the world of technology and transform our lives. At their peaks, Microsoft, Apple, and Intel were collectively worth some $1.5 trillion. Professor Yoffie and his coauthor examine the successes and failures, commonalities, and differences of these three individuals, show how they approached strategy and execution in remarkably similar ways—yet markedly differently from their erstwhile competitors—keeping their focus on five strategic rules.


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