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As a Harvard undergraduate and an editor of the Harvard Lampoon, Robert Hoffman (MBA ’72) “helped spin the popular campus humor magazine into an irreverent national institution that skewered American culture and later spawned movies like Animal House,” the New York Times (August 22, 2006) reported when Hoffman passed away last August. His National Lampoon cofounder, Henry Beard, told the Dallas Morning News (August 22, 2006) that Hoffman was “extremely smart and utterly fearless. National Lampoon never would have happened, and none of the things that came out of it would have happened, without Robert.”
Hoffman, who went on to become cochairman of the Coca-Cola Bottling Group (Southwest), sold his shares in the magazine in 1975. He was a well-known art collector, arts patron, and philanthropist who last year donated some 224 items worth $150 million to the Dallas Museum of Art. Hoffman was fond of saying that art is “the only effective method to travel and connect across time and space.”
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