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A lifelong mission to save the oceans
Andreas Merkl (MBA 1989) is on a mission to protect the world’s oceans. The president and CEO of the Ocean Conservancy is devoted to supporting delicate ocean ecosystems—guarding against overfishing and pollution—and to shaping governmental ocean policy.
“The ocean is at the very center of the central challenge of our time: how to meet the enormous resource demands of a rapidly growing global population without destroying the natural systems that sustain us,” he says.
Merkl found his passion as a young boy playing along the Rhine River in Cologne, Germany. “I was not allowed to put as much as a big toe in the water because the river was, at that time, a chemical and organic cesspool,” he remembers.
Today, Merkl is helping to shift environmental thinking with initiatives that balance conservation with business acumen: “We know that the most economically beneficial fishing is sustainable fishing, when we keep enough fish in the water to reproduce and ensure a bountiful catch in the future,” he says.
(Published April 2014)
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