24 Apr 2014
Cash flow struggles can take down a company or spark ideas that transform an industryTopics:
Plans that Jonathan Bush (MBA 1997) had for an obstetrics practice ran into trouble when faced with unpaid claims and problems tracking patient records. In that, Bush saw an opportunity that forever changed the health records services industry.
Record-keeping challenges among practitioners, labs, hospitals, and patients were hurting athenahealth’s bottom line. Bush shifted the company’s focus from clinical care to Internet billing and information processing, and athenahealth now provides cloud-based practice management, billing, and electronic health record services. The drive to innovate is at the company’s core.
Founded in 1997, athenahealth now serves about 44,000 medical providers. The publicly traded company has won numerous honors, including Fast Company’s World’s Top 10 Most Innovative Companies in Health Care; MIT Technology Review’s Top 50 Most Innovative Companies in the World; and twice ranked in Forbes’ list of America’s 25 fastest-growing technology companies. “You’ll never innovate if you’re afraid to stretch,” says Bush.
(Published April 2014)
Class of MBA 1997, Section I