Professional Property Development
by John McMahan (MBA ’61)
(McGraw-Hill)
McMahan addresses the fundamentals of successful property development — marketing, financing, planning, designing, construction, merchandising, and property management — subjects valuable for developers, builders, planners, investors, or other members of development teams.

Firing Back
by Jeffrey Sonnenfeld (MBA ’78, DBA ’81) and Andrew Ward
(HBS Press)
The authors lay out a novel five-step recovery process to rescue a career: “Fight, not flight” (face the difficult situation), “Recruit others into battle” (enlist the right assistance), “Rebuild heroic stature” (spread the true nature of the adversity), “Prove your mettle” (regain trust and credibility), and “Rediscover the heroic mission” (clear the past and chart the future).

What Made Jack Welch Jack Welch: How Ordinary People Become Extraordinary Leaders
by Stephen H. Baum (MBA ’65) with Dave Conti
(Crown Business)
What made Jack Welch, Gordon Bethune, and Cathy Black extraordinary leaders? Based on interviews with more than two dozen CEOs and a career of serving and observing CEOs as a business adviser, Baum finds ten archetypal shaping experiences responsible for the personal growth of such people and illustrates the archetypes with personal stories, many in the CEOs’ own words.

The Executive’s Guide to Information Technology, 2nd ed.
by John Baschab and Jon Piot (MBA ’95)
(John Wiley & Sons)
This book bridges the gap between executives and IT professionals to eliminate IT waste and reduce capital expenses. The additional material covers IT governance and strategy, outsourcing, offshoring, data-center management, IT problem management, disaster recovery, systems security, and open-source software.

The Strategy Paradox: Why Committing to Success Leads to Failure (and What to Do about It)
by Michael E. Raynor (DBA ’00)
(Doubleday Publishing)
Managers make choices with far-reaching consequences based on assumptions about an uncertain future. This collision between commitment and uncertainty creates the “strategy paradox” and sets up a tradeoff between bold commitments rarely leading to success and timid strategies ensuring mere survival. Raynor explains how leaders can resolve the tradeoff and achieve results usually reserved for the few as they reduce the risks they must accept.

The Presidents on Film
by Sarah Miles Bolam and Thomas J. Bolam (MBA ’64)
(McFarland & Co.)
The Bolams examine 407 commercial films that include an American president as a character. They summarize each president’s administration and discuss its films, giving plot summaries, credits, descriptions of the president’s appearance, and an assessment of the presidential portrayal.

Next Generation Management Development: The Complete Guide and Resource
by Robert D. Cecil (MBA ’68) and William J. Rothwell
(John Wiley & Sons)
This book contains a comprehensive management training program with 100 instructional tables and illustrations; introduces several innovative concepts and models (including The Managerial Target); and describes, interrelates, and integrates about 100 gurus’ major concepts, processes, models, and practices into a single unified practice of management model.

The Speed of Trust: The One Thing that Changes Everything
by Stephen M.R. Covey (MBA ’89) with Rebecca R. Merrill
(Free Press)
Covey argues that trust is a hard-edged economic driver, a learnable, measurable skill that makes organizations more profitable, people more promotable, and relationships more energizing. He shows business, government, and education leaders how to permanently gain the trust of their clients, coworkers, partners, and constituents.

Crosley: Two Brothers and a Business Empire That Transformed the Nation
by Rusty McClure (MBA ’75) with David Stern and Michael A. Banks
(Clerisy Press)
This book tells the tale of Powel and Lewis Crosley, whose pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them wealthy and famous, as did their ownership of the Cincinnati Reds.

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