Second-year students in Associate Professor Stefan Thomke's elective MBA course Managing Product Development presented their final projects at the tenth annual Design Fair in December. Among those who displayed their wares at the Spangler Center were Calona Chan, Mira Huussen, and Rajesh Bilimoria of Pinball, pictured at far right. The team, in collaboration with the Design Continuum and the MIT Media Lab, created a system for fashion retail stores that utilizes weight-sensitive floor tiles in order to know where shoppers are concentrated and what items they are viewing. Relevant promotional and informational content can then be shown to customers on nearby flat-panel displays.

Also participating were Lance Ward, Amy Reinhard, and Brian Davis, who, with the Design Continuum and MicroOptical Corp., created Active Insight. The group's product is a head-mounted display system that places data and graphics continuously in the user's field of vision. This enables athletes to watch themselves in real time in order to perfect motor skills and enhance muscle memory.

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