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Stories

Stories

For the RecordsFor the Records   

In the midst of Austin’s buzzy music scene, Caren Kelleher is finding her harmony as both founder of Gold Rush Vinyl and new co-owner of Waterloo Records, with ambitions of preserving the local music scene and supporting the careers of indie artists 

Keeping the FaithKeeping the Faith   

A new course investigates the powerful connections between belief, spirituality, and leadership 

Forward ThinkingForward Thinking   

Saving Giraffes from Silent Extinction 

Mothers of InventionMothers of Invention   

How three HBS alumnae are building a global community of women entrepreneurs 
Filter Results: (24) Arrow Down
Filter Results: (24) Arrow Down Arrow Up

Marketing-Product MarketingRemove Marketing-Product Marketing →

24 Results
184
  • 20 Jan 2023
  • HBS Alumni Bulletin
Free Spirits
With celebrity backers, splashy investments, and a bevy of tasty new products, the non-alcoholic drink shelf is the new life of the party
Re: Vanessa Royle (MBA 2022); Mariah Wood (MBA 2022); Brendan Whitworth (MBA 2008); Anne Wilson (PHDBA 2020); Ayelet Israeli (Marvin Bower Associate Professor); By: Jen McFarland Flint
  • 12 Mar 2019
  • Making A Difference
Acting Naturally
Creating natural products and caring for the environment
Re: Karina Birch (OPM 49)
  • 07 Mar 2019
  • Making A Difference
Smart Marketing Brings Rapid Growth to Latino Brands
Company is changing the way Mexican and Latin American products gain traction in US stores
Re: David Benitez (OPM 46)
  • 01 Sep 2016
  • HBS Alumni Bulletin
How I Got to Google
Shireen Soheili (MBA 2016) asks Prem Ramaswami (MBA 2013) about the life of a product manager
Re: Prem Ramaswami (MBA 2013); Shireen Truetzel (MBA 2016); Thomas R. Eisenmann (Howard H. Stevenson Professor of Business Administration Peter O. Crisp Faculty Chair, Harvard Innovation Labs Co-Unit Head, Entrepreneurial Management); By: Julia Hanna
  • 22 Jan 2016
  • Forbes
Gatorade CMO Morgan Flatley On Organic, Its Smart-Cap Bottle And Locker-Room Innovation For The Next 50 Years
Re: Morgan Flatley (MBA 2004)
  • 28 Nov 2015
  • Daily Telegraph
All I Want for Christmas Is Chocolate Brussels Sprouts
Bringing community to online shopping
Re: Simon Belsham (MBA 2007)
  • 12 Jan 2015
  • Harvard Business Review
Why Online Retailers Are Starting to Care About Your Feelings
Re: Robyn Bolton (MBA 2005)
  • 01 Mar 2014
  • HBS Alumni Bulletin
Cutting Edge
The Smith Brothers brand
gets a modern makeover.
Re: Steve Silk (MBA 1978)
  • 29 Jan 2014
  • HBS Working Knowledge
Super Bowl Ads for Multitaskers
  • 21 Sep 2013
  • Crain’s Chicago Business
The Marketer Who Would Revive Smith Bros.
Re: Steve Silk (MBA 1978)
195
  • 01 Jan 2013
  • HBS Alumni News
Joanna M. Jacobson, MBA 1987
2013 Alumni Achievement Award Recipient
Re: Joanna Jacobson (MBA 1987); Joanna Jacobson (MBA 1987); By: Susan Young
  • 01 Mar 2012
  • Alumni Stories
Get Creative
5 Ways to Make Your Company More Innovative
Re: Scott Cook (MBA 1975); By: Garry Emmons;Julia Hanna;Roger Thompson
  • 01 Mar 2012
  • Alumni Stories
Shop Talk, Different Avenues
Marvin Traub, Alexis Maybank, & Alexandra Wilkis Wilson / Retail
Re: Alexis Maybank (MBA 2004); Alexandra Wilkis Wilson (MBA 2004); By: Julia Hanna
  • 01 Sep 2011
  • Alumni Stories
Noted & Quoted
Re: Martin Clarke (TGMP 11); Tomoko Namba (MBA 1990)
  • 17 Aug 2011
  • Alumni Stories
How Birchbox Is Disrupting Beauty
Re: Katia Beauchamp (MBA 2010); Hayley Barna (MBA 2010)
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