Stories - Alumni - Harvard Business School

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Filter Results: (62)

Filter Results: (62)

62 Results

01 Mar 2019
HBS Alumni Bulletin

Action Plan: Fruit of the Vine

Cultivating a passion with deep roots

01 Jun 2018
HBS Alumni Bulletin

Disrupting India’s Dental Market

How consistency fueled an upstart chain’s rapid expansion

By: Sasha Issenberg

18 Jan 2018
Making A Difference

Making a Mark in Multicultural Marketing

20 Dec 2017
Bloomberg BusinessWeek

How SodaStream Makes—and Markets—Peace

01 Dec 2017
HBS Alumni Bulletin

A Safer—and Speedier—Way to Name Your Startup

By: Julia Hanna

30 Jun 2017
HBS Alumni News

Rebuilding the Girl Scouts Brand

A new focus on leadership will take the century-old organization beyond the world of campfires and cookies

By: April White

05 Jun 2017
Recode

Uber hires HBS’s Frances Frei to fix its management mess

Re: Frances Frei

18 May 2017
HBS Newsroom

Getting to Know Student Class Day Speaker: Andrew Cone, MBA 2017

01 Mar 2017
HBS Alumni Bulletin

Lego Stays on Script

How the toymaker leapt to the silver screen—without forgetting its roots

By: Julia Hanna

04 May 2016
HBS Working Knowledge

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

Re: James Heskett

31 Mar 2016
Harvard Business Review

What Lilly Pulitzer Learned About Marketing to Millennials

09 Nov 2015
Harvard Business Review

Why Simple Brands Win

Complexity discourages loyalty

01 Jun 2015
HBS Alumni Bulletin

3-Minute Briefing: Rehito “Ray” Hatoyama (MBA 2008)

Sanrio Company managing director on marketing Hello Kitty, movie options, and more

By: Julia Hanna

01 Jun 2015
HBS Alumni Bulletin

Faculty Q&A: Reemerging Technologies

Assistant Professor Ryan Raffaelli explains how mechanical watches, independent bookstores, and even vinyl records have found new life

Re: Ryan Raffaelli

04 Mar 2015
Livemint

How Harley-Davidson is Cruising in India