Entrepreneurship Essentials introduces you to the entrepreneurial journey, from finding an idea, to gaining traction in the marketplace, to raising capital for your venture. You will learn an overarching framework - People, Opportunity, Context, Deal - to evaluate opportunities, manage start-ups, and finance ventures. Entrepreneurship Essentials explains how entrepreneurs run structured experiments to validate ideas and refine business strategy. You will dive deep into the numbers behind how entrepreneurs and their investors make financial decisions to create value and grow their operations. Visit the HBS Online Entrepreneurship Essentials page for details and registration.
Target audience: Individuals who may be considering starting their own business, first-time entrepreneurs with just the start of an idea (or in the early stages of their ventures), or individuals looking to join a start-up who want to understand the process of building a new business. This course is also for individuals interested in investing in startups, as well as undergraduate students with an interest in entrepreneurship
Program Dates: January 23, 2019 - February 20, 2019