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Leadership in the Digital Era
Charlene Li (MBA 1993), Author and Principal Analyst, Altimeter

Digital technologies have revolutionized relationships, and leadership is no exception. To be truly engaged, effective leaders must harness the power of digital communications and branding rather than remain on the sidelines, frozen by fear and the unknown. The key is understanding how your personal leadership style can be extended and scaled through digital techniques to achieve your most important goals.

Participants will learn the art and science of how to listen, share, and engage with employees and customers in the digital era. We will also discuss common objections and concerns of leaders, and how to address them.