Alumni

Programs & Events

Programs & Events

Event Details

Event Details

  • Webinars: Career
  • Virtual
Harnessing Social Media for Thought Leadership, Networking, and Job Searching
Sasha Grinshpun (MBA 2002), Executive Coach and Career Architect; Founder of sasha360.com

Webinar Slide Deck

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LinkedIn, Facebook, Twitter, Google+, Klout, Hootsuite, Blogs… #Overwhelmed? The world of social media for business professionals is getting increasingly complex. Sasha Grinshpun, HBS MBA 2002 and founder/ executive coach at sasha360.com, will provide the best-in-class tips for navigating social media to help with job searching, networking and thought leadership. Whether beginner or advanced in social media, this webinar is for you.
After this webinar, you will be able to answer the following questions:

  • What are the most helpful social networks to use and how should I think about content?
  • How can social media help me be more effective in positioning myself as a thought leader in my space?
  • How do I use social media to look for another role while I am in a current role?
  • How can I measure the effectiveness of my online presence?
  • What are some examples or templates of profiles and feeds that I can use to build an effective online presence quickly?



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