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december 2004

Research, articles, news mentions, and blogs from the HBS faculty. Submit a story


Ideas: Books

Case Studies in International Entrepreneurship
by Walter Kuemmerle
(McGraw-Hill)

Case Studies in International Entrepreneurship

This collection of 29 cases based on real situations compares opportunities, financing contexts, valuation approaches, and entrepreneurial styles in the United States and other countries. It demonstrates how to choose the best location to start a business, assemble the necessary resources, adapt to local environments, and execute for success.





Creating Value through International Strategy
edited by Africa Arino, Pankaj Ghemawat, and Joan E. Ricart
(Palgrave Macmillan)

Creating Value through International Strategy

Every day, more and more companies embark on international business. Professor Ghemawat and his coeditors have collected articles by leading scholars that focus on five topics in international business: creating value through international expansion, sources of value in global strategy, organizing multinational corporations for value creation, global alliances and networks, and internationalization.





Deep Smarts
by Dorothy Leonard and Walter Swap
(Harvard Business School Press)

Deep Smarts

Each time an employee leaves a firm, an asset most valuable to its future is lost: the know-how that comes only from years of the employee’s hands-on experience. The loss of these “deep smarts” will become more urgent as baby boomers retire and the economy recovers. Professor Emerita Leonard and her coauthor, her husband, discuss how deep smarts are developed and expressed, how they can be assembled or grown, and how knowledge coaches can transfer them.





What’s Fair
edited by Carrie Menkel-Meadow and Michael Wheeler
(Jossey-Bass)

What's Fair

Professor Wheeler and his coeditor have assembled a collection of essays from experts on ethics in negotiation. The editors and contributors examine why ethics matters individually and socially and explain the essential duties and values of negotiation beyond formal legal requirements. They address issues such as what we owe our counterparts in the way of candor or disclosure, to what extent we should use financial or legal pressure to force settlement, and whether we should worry about the effects our negotiated agreements might have on others.





The Global Market
edited by John Quelch and Rohit Deshpandé
(Jossey-Bass)

The Global Market

The twin forces of ideological change and the technology revolution make globalization the single most important issue facing executives today. But many companies that have developed a stake in the global market now face the challenges inherent in creating a multinational presence that meets the demands of the “unglobal consumer” — that is, a consumer not satisfied by a “one-size-fits-all” approach. Professors Quelch and Deshpandé bring together thirteen colleagues to discuss these and other problems and benefits encountered by executives in global markets.

december 2004

This article previously appeared in the following issue:

december 2004 Issue Cover

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Alumni News | Mara Aspinall

Ex-Genzyme Official to Lead Testing Firm

Former Genzyme Genetics president Mara Aspinall (MBA '87) has taken the helm of a new cancer diagnostics business, On-Q-ity Inc.


Past Issue | September 2008

Mara Aspinall

Mara Aspinall (MBA '87) talks about the promise of personalized medicine in a September 2008 Q&A.

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