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Courage and Hope in Africa
Some Racquet
¡Vamos al Cine!
Harvard's MBA/AD
The Play's the Thing
Courage
and Hope in Africa
Sierra Leone, the West African nation of five million people,
has been the scene of a brutal civil war for most of the 1990s.
An accord signed last year has yielded an uneasy truce; with it
has come an opportunity to restore some measure of stability to
the strife-torn country, the Toronto Star (July 6, 2001)
reported.
With hundreds of thousands of displaced people now starting to return
to their homes, UNICEFs Sierra Leone representative JoAnna
Van Gerpen (MBA 81) explained, We need to have schools
and health facilities. Both were damaged or destroyed during the
war. Indeed, with much of the countrys economy and infrastructure
in shambles and with its enormous social problems (Sierra Leone
has the highest infant mortality rate in the world), Van Gerpen
is seeking aid for UNICEF from Western governments and international
development agencies.

An Iowa native who has spent a dozen years in the field working
for UNICEF, Van Gerpen observed that despite Sierra Leones
devastation, people have a clear desire here to improve their
lives. I guess you could say thats where the hope lies.
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Some Racquet
In
an era of corporate sports, John Korff (MBA 77) is
a throwback to the days of the maverick impresario. A promoter of
sporting events, hot-air balloon festivals, and other extravaganzas,
he is the founder of the A&P Tennis Classic, a womens
professional tournament in Mahwah, New Jersey. Hes also a
man on something of a mission to get the sports-marketing
business to lighten up and make big events more fun for all involved.
Describing Korff as an ultramarathoner and offbeat 48-year-old
Deadhead bachelor, the Newark, New Jersey, Star-Ledger
(July 12, 2001) observed, For 24 years, Korff has worked to
shrink the widening chasm between sports fans and their heroes by
turning his [tennis] event into a week-long food and music festival.
Explained Korff, If you take big-time athletes and put them
in a family-friendly environment where the fans can have real access
to the tennis players, thats unique. In addition to
her matches, a player in Korffs tournament might find herself
on stage dancing with the Beach Boys, participating in a Frisbee-throwing
contest, whacking souvenir tennis balls into the crowd, or having
a Q&A session with fans.
A once-hostile tennis establishment is beginning to see things Korffs
way. In 1989, Korff parted company with the Womens Tennis
Association (WTA) because it wouldnt allow him to invite then
13-year-old Jennifer Capriati to his event. But in 1999, the WTA
asked Korff to join its board, while the Players Association chose
him for its business advisor. Although his business has its ups
and downs and theres a constant scramble to arrange sponsorships,
Korff said, Id much rather be scared than bored.
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¡Vamos al
Cine!
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As
a student at HBS, movie buff Matthew Heyman (MBA 93)
used to ask classmates what the theaters were like in their hometowns.
When two classmates from Mexico City told him the theaters there
were terrible, Heyman sensed an opportunity, the New York Times
(July 15, 2001) reported.
Without speaking a word of Spanish, he set out for Mexico City and
found that the theaters there were indeed the worst
they were old decrepit buildings that would never operate in the
United States. With his two Mexican partners, Miguel Angel
Dávila Guzmán (MBA 93) and Adolfo Fastlicht
(MBA 93), Heyman launched his first theater in 1995. Today,
with 317 screens, privately held Cinemex averages 90,000 viewers
per screen, one of the highest levels in the Americas. Heyman, who
is director general of Grupo Cinemex, S.A. de C.V., expects that
by the end of this year, his company will control 51 percent of
the cinemas in Mexico City, one of the worlds most-populated
urban areas.
To reach the working poor, Heyman decided to cut ticket prices by
about half in low-income neighborhoods while building the same luxurious
theaters that Cinemex was constructing in wealthier areas. At first
there was skepticism on the part of local people unaccustomed to
such lavishness in their neighborhoods. It looked like Disneyland,
Heyman admitted. But we delivered first-world service, and
it took them eight to twelve months to figure out that, Hey,
this isnt a scam; they really built it for us.
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Harvard's
MBA/AD
Mention Harvard and most people think of geniuses, not jocks. But
with 41 varsity sports, 24 junior varsity teams, and more than 1,500
intercollegiate athletes, Harvard College has the nations
largest Division 1 athletic program and now its under
new management. HBS official Bob Scalise (MBA 89) was
named Harvards new athletic director in July, stepping down
from his position as the Schools associate dean for administration,
senior executive officer.
An All-American lacrosse player at Brown who later coached mens
lacrosse and womens soccer for the Crimson, Scalise wrote
in his HBS application that some day he wanted to be the athletic
director of a major sports program, according to the Boston Globe
(July 17, 2001). My dream has come true, said Scalise,
who noted that Harvards extensive program enables a
large number of people to participate and learn from their sports
experiences. This is what I hope we are all about.

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The
Play's the Thing
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Visiting
Mr. Green, by Jeff Baron (MBA 78), is a play about
the relationship that develops between an elderly widower and the
youthful executive who almost kills him while driving recklessly
down a Manhattan street. To make amends, the young man is ordered
to pay weekly community-service visits to the old man for six months.
Its an arrangement neither of them is very happy with,
Baron told the St. Petersburg Times (July 12, 2001), but
once they get to know each other a little better, they end up playing
out some big unfinished business each of them has with his own family.
The play, Barons first, had its off-Broadway premiere in 1997
with Eli Wallach in the title role, and has since been widely produced
in the United States and performed in translation in ten other countries.
The plays Vienna production garnered the 2001 Kultur-Preis
Europa for Baron, the first non-European to win the prestigious
award.
I think its a well-made story, and its funny,
said Baron, a former executive with American Express and Coca-Cola
who later became a television and movie writer. Its
really about parents and children and parental expectations of children.
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