December 1996 Issue

Features

A Message from the Dean
Dean Kim B. Clark considers the importance of entrepreneurial management in today's economic climate and describes the School's revitalized commitment to teaching and research in this dynamic area.

An Entrepreneurial Journey
Volumes could be written on the accomplishments of the legions of HBS entrepreneurs who have created new businesses in the last fifty years. Within the limits of a few pages Ñ and with the help of a fictional would-be entrepreneur Ñ the Bulletin suggests some of the ways in which our everyday world has been shaped by the innovations of HBS alumni.

Starting Up and Starting Over
A look at how entrepreneurship became established at HBS in the aftermath of World War II and how the School's approach to enterepreneurial management has evolved in the past few decades.

Departments

Alumni Resources
HBSAA Board of Directors: President's Report
HBS at a Glance
25th Annual AASU Conference Preview

Theory and Practice
New books; Oranizations and Markets Unit profiled

Update
Symposium honors McArthur
Hong Kong Conference Preview

Q & A
Debriefing with Olympics COO A.D. Frazier

Profile
Belinda Bothwick (MBA '77), the new executive director of Kripalu Center for Yoga and Health

Opinion
Laurel without Hardy?
Professor Adam Brandenburger on complementary marketing